+358 (0) 40 736 5188
Huopalahdentie 15 C 41FI–00330, Helsinki Finland
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I believe that visual identity should be understood as a system – a design framework that is built with the same integrity and principles of durability and functionality as architecture. I believe that honest, considered and purposeful design eventually turns into practical products that are aesthetically pleasing and timeless in their brutal simplicity.
I'm Anssi Arte – a Helsinki-based graphic designer focused on improving clients visual communication through visual identity work and brand architecture. I have a formal education in graphic design (MA) from the Aalto University School of Arts, Design and Architecture in 2013. I've been working for a range of clients both as an independent freelancer as well as a part of larger companies for several years.
In short, I use the principles of unity, balance, hierarchy, scale and contrast to logos, typefaces, colors, shapes and images to provide the most efficient way to visually communicate an idea or a message, whether spatial, printed or digital.
I'm looking for interesting and challenging projects in the future so feel free to contact!
Designer / hasan&partners
Designer / TBWA\TANGO
Assistant AD / TBWA\PHS
Assistant AD / TBWA\North
Master of Arts / Aalto University
IDBM-program / HSE, TaiK & TKK
Bachelor of Arts / TaiK
Student of tech / TKK
Aalto University, Cocoa, DNA, Dokument Press, Finavia, KONE, Metsä Group, Nanso Group, Nissan, Omenia, Otavamedia, Sinebrychoff, SOK, Stora Enso, STTK, STENK, Tallink Silja Line, Technology Industries of Finland, Turvatiimi, Veikkaus